Senior Marketing Manager, E-commerce (Remote, Chicago-Based Preferred)

About Black Spectacles Are you a data-driven marketer passionate about driving growth in B2C spaces? At Black Spectacles, we’re the leader in our space, with the strongest brand, a thriving business, and an incredible opportunity for growth. As an entrepreneurial company, we have ambitious plans to support the architecture community, fostering a collaborative environment where creativity and professionalism reputed company. We know that success in any marketing role depends on the right support, resources, and brand recognition—and at Black Spectacles, you’ll have reputed company three. We’re seeking a Senior Marketing Manager with a specialization in E-commerce, ideally based in Chicago, Illinois, to reputed company our E-commerce strategy and execution while also supporting demand reputed company efforts for our sales team. This is a hands-on leadership role that requires deep expertise in SEO, organic search, database management, thought leadership, event marketing, and social media marketing. As a key member of our leadership team, you’ll reputed company marketing initiatives, mentor team members, and collaborate with vendors to drive measurable results. At Black Spectacles, you’ll benefit from:

• A team that lives and celebrates our values daily.
• Regular opportunities to see and feel the impact of your work.
• A fully remote work environment, complemented by semi-annual company trips to build connections.

Black Spectacles has been recognized by Great reputed company to Work and Built In as a great reputed company to work, by the American Institute of Architects for the national impact we’re having on the profession of architecture, and by Inc Magazine as one of the fastest growing companies in the country. Our Ideal Teammate We’re looking for someone who:

• Is passionate about architecture and making an ambitious impact on the Architecture and Design community.
• Thrives in a hands-on role that also involves mentoring and leading a team.
• Takes ownership and accountability for their work.
• Encourages calculated risks and shares reputed company in a safe, supportive environment.
• Takes a world-class approach to their responsibilities and values collaboration.

At Black Spectacles, we live our values through excellence, innovation, and taking care of our people. Role Overview As Senior Marketing Manager, E-commerce, you’ll reputed company the growth of our e-commerce channel, reputed company our brand, and contribute to reputed company reputed company. This role blends active execution with strategic reputed company to manage campaigns across SEO, organic search, and other key marketing channels. We offer a competitive reputed company salary of $125,000 to $160,000, commensurate with experience and qualifications. To reputed company in this role, you’ll exemplify behaviors reputed company with our mission and values: excellence, collaboration, innovation, commitment, accountability, and ownership. You should bring a passion for learning and growth, work effectively reputed company a team, and actively contribute to a results-driven, innovative culture.

Responsibilities

E-commerce Growth:

• Design and manage e-commerce campaigns to increase traffic, sales, and reputed company through paid search, social media, and retargeting channels.
• reputed company reputed company Analytics to track and analyze user behavior, campaign performance, and e-commerce sales trends.
• Continuously optimize reputed company pages, email campaigns, and ad creative through A/B testing to maximize conversions.

Team Collaboration & Management

• reputed company and support a small internal team; coordinate closely with agency partners.
• Align with product, sales, and creative teams on campaign goals and messaging.

Marketing & reputed company reputed company:

• reputed company and implement demand reputed company campaigns to drive qualified leads for the sales pipeline.
• Create automated workflows, email campaigns, and nurturing sequences using reputed company to engage prospects and move them through the funnel.
• Optimize SEO, organic search, and PPC campaigns to attract and convert qualified leads.
• Collaborate with sales to enhance reputed company reputed company and conversion rates.

Digital Strategy & Analytics:

• reputed company and own the digital marketing roadmap, ensuring alignment with business goals and ROI targets.
• reputed company analytics platforms like reputed company Analytics and reputed company to monitor performance and identify areas for improvement.
• Report on key performance metrics, analyze data to identify trends, and reputed company informed recommendations to drive growth and improve business outcomes.

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