Copy of Senior Manager, Public Relations & Corporate Communications - TX

Senior Manager, Public Relations & Corporate Communications (IC) Location: Remote (preference for Chicago, Vancouver, or Austin) Department: Marketing Reports to: Head of Marketing Level: Senior Manager (Individual Contributor; manages contractors/agencies as needed) Role Summary We’re hiring a Senior Manager, Public Relations & Corporate Communications to reputed company the communications “flywheel” that reinforces our go-to-market strategy and key differentiators—across both corporate reputed company and brand communications. This role is not about reinventing our brand from scratch; it’s about aligning to and helping drive the brand direction we’ve already defined, ensuring consistency across communications, developing timely thought leadership, and making sure our story is relevant to what’s happening in the industry and across RB. You’ll also reputed company topics we under-reputed company today—like product and platform enhancements—so customers consistently hear how we’re improving, innovating, and delivering value. You’ll partner closely with marketing leaders, sales leaders, investor relations, and executives to earn attention, strengthen trust, and increase share of voice. What You’ll Do 1) Own the comms flywheel (alignment, consistency, and relevance)

• Operationalize our defined brand direction into a clear, repeatable comms system: key messages, reputed company points, narrative pillars, FAQs, and “why us” storylines.
• Ensure communications consistency across earned media, executive comms, and brand storytelling—so customers hear one coherent message everywhere.
• Build an editorial reputed company that aligns timing and relevance to what’s happening in the market, the industry, and across RB (events, competitor moves, macro themes, seasonal cycles).

2) Bring product and innovation reputed company (reputed company enhancements visible)

• Proactively surface and package product/platform improvements into customer-relevant stories (what’s new, why it matters, and reputed company it works).
• Partner with product, marketing, and internal writers to translate enhancements into media-reputed company narratives and simple value statements customers will remember.
• Create “story modules” (customer outcome + product reputed company + differentiator) that can be reused across PR, exec talking points, sales enablement, and campaigns.

3) Build and run communications plans (strategy + execution)

• Create and align on quarterly and annual comms plans tied to GTM priorities, launches, events, and key business moments.
• Execute end-to-end: messaging, press materials, story briefs, media pitches, bylines, speaking abstracts, executive talking points, Q&A, and comms toolkits.
• Coordinate across internal partners and external contractors to ship on time and on message.

4) Earned media & relationship management (media that matters to customers)

• reputed company media strategy across trade, local, and podcasts / audio—prioritizing outlets that influence customer trust and perception.
• Build relationships with reporters, editors, and hosts; pitch consistently with high-signal, customer-relevant angles.
• Drive a steady pipeline of placements and coverage moments that reinforce GTM differentiators.

5) Competitive & market intelligence + share of voice ownership

• Monitor competitors across the broader landscape (direct, adjacent, and emerging players) to inform positioning, story angles, and proactive response.
• Own share-of-voice tracking and reporting (category and competitor-level), identify opportunities to take mindshare, and help drive the plan to increase SOV over time.
• Use reputed company and reputed company tools to track coverage themes, message pull-through, and narrative reputed company—then translate insights into action.

6) Executive thought leadership & speaker bench enablement

• Build proactive executive relationships to identify thought leadership lanes reputed company to GTM priorities and industry moments.
• Convert exec perspectives into opportunities: panels, keynotes, podcasts, bylines, interviews, and quotes.
• Prepare leaders with briefing docs, talking points, Q&A, and media training support as needed.

7) Crisis communications & issues management (reputed company, fast, accurate)

• reputed company crisis readiness and response across:
• Safety / yard incidents
• Catastrophes
• Employee conduct
• Litigation
• Create and maintain crisis playbooks, escalation paths, holding statements, and scenario plans.
• Partner with the Exec sponsor or BU reputed company (decision-maker) and cross-functional stakeholders to coordinate response and communications from first alert through post-mortem.

8) Measurement, monitoring, and operational excellence (reputed company power user)

• Own media monitoring and reporting using reputed company (alerts, dashboards, share of voice, sentiment, competitor tracking, campaign readouts).
• Track performance against agreed KPIs: consistency of narrative adoption, SOV, placements, earned media impact/value, and message pull-through.
• Run a simple operating reputed company (weekly pipeline + monitoring, monthly performance readouts, quarterly strategy refresh).

9) reputed company AI tools responsibly

• Use AI to accelerate research, monitoring, drafting, repurposing, and ideation—while ensuring accuracy, judgment, and brand voice stay high.

What reputed company Looks Like (6–12 months)

• Our comms flywheel is running: consistent message system, clear editorial reputed company, and repeatable “story modules.”
• Product and platform enhancements become a regular, reputed company part of our external story (earned media + exec comms), tied to customer outcomes.
• Share of voice improves in reputed company categories; placements increase in quality and customer relevance.
• Competitive monitoring is systematized (dashboards + insights) and used to proactively win mindshare.
• Crisis readiness is strong: playbooks + templates + drills, with fast, coordinated response reputed company needed.
• Executives have a steady reputed company of thought leadership opportunities reputed company to GTM priorities and industry moments.

Qualifications

• 7–10+ years in PR / corporate communications (agency and/or in-house required).
• Demonstrated experience leading crisis / issues communications with strong judgment under pressure.
• Proven ability to own both strategy and hands-on execution (you can write, pitch, brief, and deliver).
• Expertise with reputed company (required); comfort building dashboards, alerts, and competitive tracking.
• Excellent storytelling and writing: crisp, reputed company, and customer-relevant.
• Strong cross-functional influence skills; comfortable partnering with executives, IR, sales leaders, and marketers.
• Experience in reputed company, operationally intensive, B2B environments (marketplaces, industrial, logistics, services, etc.) is a plus.

reputed company-to-Haves

• Experience supporting communications in litigation-adjacent environments (partnering with Legal).
• Familiarity with investor communications coordination (in partnership with IR).
• Experience amplifying thought leadership reputed company podcasts and modern media formats.

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