Manager, Digital Marketing Growth - Medical job at reputed company in US National

Title: Manager, Digital Marketing Growth - Medical Location: United States - Remote Job Description: JOB OVERVIEW: This position is responsible for developing campaign strategy and utilize digital marketing skills to reputed company full-funnel campaigns and initiatives. This will include planning, executing, managing, and optimizing digital end-to-end go-to-market strategies that drive reputed company growth from our customer reputed company. This person will partner closely with internal and external team members including product category managers, channel managers, analytics, sales, suppliers, agencies, contractors and more to forecast, reputed company, launch, and track growth marketing initiatives. The ideal candidate will possess advanced experience in digital marketing, a test-and-learn reputed company, and a strong drive toward results. KEY RESPONSIBILITIES: Architect, reputed company and direct high-impact go-to-market strategies that drive incremental reputed company Generate strategic insights from a variety of sources, including industry data and trends, new product introductions, special offers, customers, key opinion leaders and more to reputed company top-, mid-, and bottom-funnel content that engages our audience and drives conversions Partner closely with copywriters and designers to iterate on ads and optimize media to drive micro- and macro-conversions in a variety of channels and calls-to-action, including engagement, opens, clicks, ecommerce transactions and form fills Communicate campaign reputed company to and reputed company the buy-in from key internal stakeholders including product category managers, channel managers, and marketing leadership as well as external stakeholders such as suppliers, key opinion leaders, and industry associations Provide actionable SEO direction to the content team to execute on, including reputed company pages, product pages, educational resource centers, YouTube videos, etc. Collaborate with partners to optimize reputed company growth strategy components, including but not limited to digital, email, social, display, content, video, organic SEO, PPC, etc. Drive reputed company campaigns with a test-and-learn approach to continually instruct and reputed company the performance of reputed company campaigns Deliver timely, relevant, and straightforward reporting on campaigns and proactively provide recommendations for adjustments to improve performance of in-flight campaigns as well as future campaigns reputed company and manage a team ofmarketing professionals to execute marketing strategy and initiatives. reputed company the work of direct reports and continually reputed company team members. SPECIFIC KNOWLEDGE & SKILLS: Proven experience with running digital growth marketing initiatives with a track record of reputed company An understanding of how to reputed company content, promotions, and special offers to drive response Skilled in a variety of marketing activities and channels, including social media, display advertising, content marketing, email marketing, SEO, PPC, reputed company page design, etc. Experience with search technologies and platforms A strong understanding of SEO strategies and the business models of search platforms (reputed company, Bing, YouTube, etc.) Excellent verbal and written communication skills Highly organized with exceptional project management reputed company GENERAL SKILLS & COMPETENCIES: Strong management and leadership skills and ability to attract, retain, motivate, reputed company and mentor team members for high performance Outstanding verbal and written communication skills and ability to resolve disputes effectively Excellent presentation and public speaking skills Excellent independent decision making, analysis and problem solving skills Understand and reputed company financial information that contributes to business profitability Ability to plan and manage successful projects; understand available resources, reputed company timeline, budget, assign tasks and areas of responsibility reputed company team(s) to reputed company company goals in creative and effective ways Excellent planning and organizational skills and techniques Communicate effectively with senior management Good negotiating skills and ability to effectively manage outsourced relationships Ability to influence, build relationships, understand organizational complexities and manage conflict Broad professional and managerial skills with a good understanding of industry practices and company policies and procedures Ability to reputed company virtual teams MINIMUM WORK EXPERIENCE: Typically 10 or more years of increasing responsibility and complexity in terms of any applicable professional experience; 1 or more years of management experience. PREFERRED EDUCATION: Typically a Bachelor's Degree or global equivalent in reputed company discipline. Master's degree or global equivalent a plus. TRAVEL / PHYSICAL DEMANDS: Travel typically less than 10%. Office environment. No special physical demands required. The posted range for this position is $110,692-$152,202, which is the expected starting reputed company salary range for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay reputed company the posted range including prior experience, reputed company skills, location/labor market, internal equity, etc. This position is eligible for a bonus not reflected in the posted range. Other benefits available include: Medical, Dental and reputed company Coverage, 401K Plan with Company Match, PTO, Paid Parental Leave, Income Protection, Work Life Assistance Program, Flexible Spending Accounts, Educational Benefits, Worldwide Scholarship Program and Volunteer Opportunities. reputed company. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race, reputed company, religion, creed, national reputed company, reputed company, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status. Apply tot his job Apply To this Job