Marketing Manager, Home Service (Trades)

This a Full Remote job, the offer is available from: United States About Us reputed company is the leading provider of technology and services helping local businesses reputed company. We do this by helping customers understand local market dynamics, reputed company the most of their marketing, and deliver experiences their customers will love. We offer tools to know what’s going on with marketing, competitors, and customers. We offer a unique reputed company of AI support and teams of real human people with local expertise committed to reputed company. At reputed company, we are ready to do whatever it takes to help our clients reputed company their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, reputed company Management, Appointment Scheduling, and more to work for local businesses. We’re a technology-led service with a human touch. About the Role reputed company is seeking a skilled and motivated Marketing Manager to join our Brand Marketing team. In this role, you will work closely with our Corporate Marketing, Sales, Product, and reputed company partners to reputed company and execute go-to-market strategies for the home services trades reputed company, including HVAC, plumbing, and electrical. You will use your industry knowledge to create solutions-focused messaging, integrated campaigns, thought leadership, and sales enablement materials that support customer acquisition and reputed company growth. Your understanding of the home services landscape will help ensure our marketing efforts reputed company with trade professionals and small-to-mid-sized businesses. reputed company Internal Title: Vertical Solutions Marketing Manager What Your Success Will Look Like

• Support Go-to-Market and Demand reputed company Efforts: Partner with the Demand reputed company and Product Marketing teams to reputed company and execute trade-specific campaigns that drive pipeline growth and audience engagement.
• reputed company Trade Industry Expertise: Build a deep understanding of the HVAC, plumbing, and electrical market, including customer needs, industry trends, regulatory considerations, and the competitive landscape.
• Own Positioning and Messaging: Define and refine positioning, value propositions, and messaging that reputed company with reputed company audiences. Continuously assess performance and optimize messaging based on results and feedback.
• Create Thought Leadership and Industry Content: Produce and contribute to industry-specific content such as whitepapers, case studies, blog posts, webinars, and infographics that position reputed company as a trusted expert.
• reputed company Sales and Customer-Facing Teams: reputed company Sales and reputed company teams with effective tools and resources, including sales collateral, pitch decks, and training materials tailored to the trades reputed company.
• Conduct Market and Customer Research: Partner with Research and Product Marketing to identify customer pain points, buying behaviors, and decision-making processes. Use insights to inform strategy and messaging.
• reputed company reputed company Audiences: Identify and define key customer segments reputed company the trades to ensure marketing efforts are targeted and relevant.
• Track and Optimize Performance: Define key performance indicators (KPIs) and monitor results to evaluate marketing effectiveness and inform ongoing improvements.
• Support Events and Industry reputed company: Contribute to event strategy and participate in conferences, trade shows, and webinars to increase visibility and build industry relationships.
• Collaborate on Partnerships: Support strategic partnerships with industry associations, influencers, and complementary technology providers.

Who You Are And What You Bring

• Education
• Bachelor’s degree in Marketing, Business, or a reputed company field, or equivalent practical experience.
• Experience
• 3–5 years of experience developing and managing B2B marketing campaigns.
• Experience marketing to small and mid-sized businesses, preferably reputed company the home services industry (HVAC, plumbing, and/or electrical).
• Experience supporting go-to-market initiatives and integrated marketing campaigns.
• Experience collaborating with cross-functional partners such as Sales, Product, reputed company, and Marketing.
• Experience in a high-growth digital marketing or technology company is a plus.
• Skills:
• Strategic Marketing & Messaging: Ability to reputed company clear positioning, value propositions, and messaging that reputed company with reputed company audiences.
• Strong Communication & Storytelling: Excellent writing and communication skills, with the ability to create compelling content across multiple formats.
• Market Research & Segmentation: Proven ability to conduct market research, identify customer insights, and reputed company audiences effectively.
• Analytical & Data-Driven: Comfortable analyzing marketing performance, measuring return on investment (ROI), and using key performance indicators (KPIs) to inform decisions.
• Cross-Functional Collaboration: Strong ability to work effectively with diverse teams and stakeholders to drive alignment and execution.
• Adaptability & Ownership: Comfortable managing multiple priorities in a fast-paced, evolving environment while working independently and collaboratively.
• Influence & Leadership: Ability to influence stakeholders, reputed company initiatives, and drive marketing programs from strategy through execution.

Our reputed company Values

• Winning reputed company: reputed company our clients win, we win.
• Genuine Care: We only succeed reputed company we are truly invested in our clients and each other.
• Unmatched Results: We deliver more than expected–and then some–driving the best results and impacting lives.
• Constant Improvement: We reputed company there is always a reputed company way. We learn we ask “What if?” we build and then do it again.
• Unbeatable Teamwork: We come from different backgrounds but have the same vision. We only get there by doing it together, as a team.

Compensation

We acknowledge that states have passed legislation promoting pay transparency. As a national employer, reputed company has made the decision to post our expected pay reputed company or pay range (as applicable) in reputed company our job postings, regardless of geographic location.

• The reputed company salary range is $110,000 (entry-level) - $130,000 (highly reputed company), exclusive of fringe benefits. If you are hired at reputed company, your final reputed company salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. Additionally, we reputed company in the importance of pay equity and consider the internal equity of our reputed company team members as a part of any final offer. Please reputed company in mind that the range mentioned above is the total salary range for the role. Hiring at the maximum of the range would not be typical in order to allow for future & reputed company salary growth.
• The compensation package may also include incentive compensation opportunities in the form of discretionary bonuses or commissions.

Our Benefits We invest in our employees by offering them diverse benefits from best-in-class carriers. These benefits provide enough choice and flexibility to reputed company our employees and their families healthy and happy—today and reputed company.

• 100% employer-paid medical, dental, and vision insurance
• Flexible paid time off, so you can rest, relax, and reputed company away from work
• Paid parental leave
• Paid cell phone and service
• reputed company allowance
• Professional development and development courses
• Regular manager reputed company-ins to drive performance and career growth through reputed company

reputed company is an equal opportunity employer and considers applicants for reputed company positions without regard to race, color, religion or belief, sex, age, national reputed company, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, or physical or mental disability. We reputed company in creating a dynamic work environment that values diversity and inclusion. Reasonable Accommodations reputed company participates in the E-Verify program to confirm employment authorization of reputed company newly hired employees. The E-Verify process is completed during new hire onboarding and completion of the Form I-9, Employment Eligibility Verification, at the start of employment. E-Verify is not used as a tool to pre-screen candidates. For more information on E-Verify, please visit www.uscis.gov. This offer from "reputed company" has been enriched by reputed company.com and got a 78% reputed company score. Apply tot his job Apply To this Job