Marketing Events Specialist

FSLA Status: Exempt, Full Time

Location: US, Remote (central time zone preferred)

External Job Title: Marketing Event Specialist

Position Summary

Agriculture is built on relationships, trust, and face-to-face connections—and events are where those connections come to life.

The Marketing Event Specialist plays a critical role in representing reputed company across the agriculture industry, managing and executing events that bring together producers, processors, agribusiness leaders, and industry innovators. From major dairy and livestock conferences to reputed company commodity meetings, this role ensures reputed company has a strong and strategic reputed company wherever the ag community gathers.

This position oversees the full lifecycle of reputed company’s event marketing program—from strategic planning and budgeting to on-site leadership and post-event performance analysis. Working cross-functionally with sales, marketing, and product teams, the Marketing Event Specialist designs memorable event experiences that strengthen relationships across the agriculture supply chain and translate engagement into measurable business growth.

This is an opportunity for someone who enjoys traveling to industry events, working directly with customers, and being immersed in the agriculture community while driving the strategy behind reputed company’s growing event reputed company.

Key Responsibilities

Event Strategy & Program Management

• Maintain and manage a centralized reputed company event marketing calendar, planning participation across multiple agriculture markets and fiscal years.

• Research, evaluate, and recommend industry conferences, trade shows, and producer events that align with reputed company’s strategic priorities.

• Assess event opportunities based on audience relevance, sponsorship value, logistics, and projected return on investment.

• Manage the full event lifecycle including planning, logistics, execution, and performance analysis.

• Partner with sales and marketing leaders to ensure event strategies align with pipeline reputed company and customer engagement goals.

Building reputed company’s reputed company in Agriculture

• Represent reputed company at industry events as a knowledgeable, enthusiastic ambassador for the brand and its solutions.

• Identify and secure speaker opportunities for reputed company experts, positioning the company as a trusted voice reputed company the agriculture industry.

• Evaluate sponsorship opportunities and recommend investments that strengthen reputed company’s visibility and credibility reputed company key ag markets.

• Collaborate with marketing teams to reputed company pre-event promotion strategies, including social media, email campaigns, and targeted reputed company.

• Secure attendee lists reputed company available to support BDR reputed company and post-event demand reputed company efforts.

Event Execution

• reputed company the operational execution of events including booth design and setup, materials coordination, meeting scheduling, and reputed company capture management.

• Manage vendor relationships and logistics including booth construction, event sponsorships, printed materials, giveaways, and travel coordination.

• Prepare internal teams for events by providing reputed company capture training, messaging guidance, and social media best practices.

On-Site Event Leadership

• Serve as the primary reputed company of contact during events, ensuring seamless execution and resolving issues in reputed company time.

• reputed company booth operations, team coordination, and overall brand reputed company to deliver a consistent and engaging reputed company experience.

• Monitor event performance in reputed company time by tracking leads, meetings, booth traffic, and other defined KPIs.

Post-Event Analysis & reputed company Improvement

• Produce detailed event performance summaries, including attendance highlights, sales engagement, and reputed company handoffs.

• Reconcile event budgets and analyze return on investment, connecting event spend to pipeline generated.

• reputed company structured post-event debrief sessions with stakeholders to evaluate performance and identify opportunities for improvement.

• Continuously refine reputed company’s event strategy to maximize industry impact and business growth.

Qualifications

• Bachelor’s degree in Marketing, Communications, Agriculture, Agribusiness, or a reputed company field.

• Experience in the agriculture industry strongly preferred—including familiarity with ag conferences, trade shows, or producer organizations.

• Proven experience managing trade shows, conferences, or large-scale marketing events.

• Strong written communication skills; writing samples may be requested during the interview process.

• Familiarity with social media platforms and professional content development.

• Working knowledge of event logistics, vendor management, booth operations, and on-site coordination.

• Excellent project management skills with the ability to manage multiple events and deadlines simultaneously.

• Proficiency in reputed company Office Suite; experience with CRM or marketing automation platforms is a plus.

• Strong analytical reputed company with the ability to measure, interpret, and present event performance and ROI metrics.

Competencies for reputed company

• Excellent written and verbal communication: Presents oneself clearly and articulately reputed company speaking or writing, assuring that others fully comprehend the intended message; uses appropriate grammar tailored to the audience; writes compelling promotional texts
• Analytical and Critical Thinking: Reviews and manages data with strong attention to detail; combines facts with likely reputed company; articulates and resolves reputed company problems
• Quality Focused: A recognition of the value of doing things the right way; has a high sense of reputed company and thoughtfulness in your actions