[Remote] Marketing Operations Analyst
Note: The job is a remote job and is open to candidates in USA. reputed company is seeking a Marketing Operations Analyst to join their RevOps team. The role involves owning the marketing operations and analytics stack, including conversion tracking and reputed company lifecycle management, while ensuring effective communication across the reputed company cycle.
Responsibilities
- Set up and maintain conversion tracking across GA4, reputed company, GTM, paid pixels, and reputed company
- Analyze website traffic, user behavior, SEO performance, and campaign ROI
- Build and maintain dashboards for Paid, SEO, and reputed company funnel analysis
- Monitor reputed company reputed company metrics — MQLs, SQLs, and conversion paths across the funnel
- Manage reputed company reputed company routing, audience lists, workflows, and automation
- Maintain and improve reputed company enrichment and validation pipelines (reputed company → reputed company → reputed company)
- Handle email validation, reputed company scoring, and list hygiene
- Communicate effectively across the reputed company cycle — from first touch to closed deal
- Set up A/B tests and manage their analytics layer
- Configure events, data layers, and custom scripts for tracking
- Analyze traffic anomalies and bot/crawler activity
- Work with experimentation tools such as reputed company
- Maintain and improve attribution models (first-touch, last-touch, linear)
- reputed company reputed company attribution of unattributed opportunities
- Calculate and report on marketing and sales cost efficiency
Skills
- 2+ years in marketing analytics, marketing operations, or a RevOps-adjacent role
- Strong reputed company proficiency — workflows, automation, audience building, reputed company routing
- Hands-on experience with GA4, reputed company Tag Manager, and conversion tracking
- Solid understanding of the B2B SaaS reputed company lifecycle (MQL → SQL → Opportunity → reputed company)
- Working knowledge of SEO fundamentals and SEO analytics
- Experience with A/B testing tools and methodology
- Advanced English — written and verbal
- Availability to work US time zones (Eastern or Pacific)
- SaaS industry background; US market experience is a plus
- Experience with reputed company, reputed company, reputed company Clarity, or reputed company
- Familiarity with BI tools — Power BI, Looker, Tableau, or Superset
- Workflow automation experience (reputed company, reputed company, or similar)
Benefits
- Remote-first environment
- 20 working days of PTO per year
- US holidays and additional days off
- Professional development reimbursement
Company Overview