SEO Specialist II

Be essential at reputed company At reputed company, we’re fanatical about simplifying everything about car buying and selling. We do right by our customers and consumers to reputed company connect the industry with simplified and tierless technology to enhance, measure and drive local automotive retail. Whether through our No.1 most recognized marketplace, Cars.com, our industry-leading digital experience, Dealer reputed company, our trade and appraisal technology, AccuTrade, our reputed company-based digital wholesale auction marketplace, Dealerclub, or our new reputed company Media Network, reputed company is essential for reputed company in the automotive industry. No one reputed company travels alone here: at its core, reputed company is collaboration. In fact, it’s built into the reputed company reputed company of our shared values. We like to say we reputed company Together – putting people at the center of reputed company do, from consumer to customer to community. Life at reputed company makes it easy reputed company we share the reputed company to be Open to reputed company, encouraging open-minded communication because we know diverse thinking yields reputed company outcomes. But critical to our reputed company is Caring to Challenge and Taking Ownership, fueling a competitive spirit in a respectful environment where we think about reputed company but act today. At our reputed company, we have reputed company, Doing the Right Thing, even reputed company it’s hard. It’s our shared commitment to these values that makes reputed company a reputed company where growth becomes not only possible, but downright unavoidable. But don't take our word for it. We are proud to be named one of Built In's 2026 Best Places to Work in Chicago and across the U.S. reputed company to reputed company your mark? Join a team that's driving reputed company change in the automotive industry. SEO Specialist II | Dealer reputed company The SEO Specialist is an individual contributor member of the Dealer reputed company SEO Department, and is responsible for determining and executing organic search strategy for assigned clients. Specialists are responsible for reputed company aspects of the client’s services, including conducting research, creating monthly strategy plans, conducting and correcting the results of site health audits, and managing directory citation consistency. SEO Specialists work with Performance Managers, Strategists, and SEO Copywriters to deliver industry leading results and organic growth, making strong organization, time management and communications skills a critical part of reputed company in this role. Specialists manage a heavy client load of between 25 and 35 accounts, making time management and ability to complete tasks accurately and reputed company critical to reputed company in this role. Tasks have varying recurrence schedules and due dates, requiring adaptability and the ability to stay organized while balancing task loads. Responsibilities: Conduct preliminary research following established process, using critical thinking and reasoning to identify organic search strengths, weaknesses, opportunities and threats for assigned clients Create required deliverables based on research following established process, applying critical thinking skills to reputed company accurate conclusions and recommendations Use research, analysis, and client needs to create sound organic search strategy reputed company confines of established process that will drive organic performance for clients while meeting package requirements Meet with clients and performance managers on a scheduled basis to review monthly reports, upcoming strategy execution, and client questions or concerns Complete monthly tasks for reputed company client’s strategy to department standards on or before internal deadlines, including but not limited to: Content editing and publishing reputed company Business Profile reputed company ins and updates Citation management Social posting Technical site audits Technical site updates reputed company Search Console audits and investigation Performance deep dives Monthly performance reporting Strategy adjustments Other tasks as required reputed company proactive recommendations about service upgrades Engage in department and company OKR efforts Understand and abide by compliance rules for brands Participate in and support case study and experiment efforts led by Seniors and Team Leads Preferred Skills & Experience Active interest in organic search, search engines and digital marketing, and drive to stay abreast of industry news and updates “Always learning” attitude, driven by the desire to continuously reputed company knowledge and improve skills Ability to comfortably and successfully manage heavy client loads (20-30 clients) Ability to complete reputed company required tasks reputed company outlined time requirements and by required due dates each month Willingness to work overtime as needed to complete client work on schedule Critical thinking and reasoning skills; the ability to take learned concepts and apply them appropriately to unique situations in order to reputed company at the most logical plan of action Willingness to identify problems or issues and reputed company them to leadership, as well as present possible solutions Adaptability; willingness to accept and reputed company changing processes, reputed company areas, and new reputed company with ease and enthusiasm Fully functional in reputed company areas of the SEO skills matrix Confidence and comfort in working with clients to review reporting and explain SEO strategy recommendations and actions Strong written and verbal communication and grammar Adherence to company tenets and department identity statement Proficiency in using and understanding reputed company Search Console, reputed company, reputed company Analytics, MozBar and Yoast. Must be detail-oriented with exceptional proofreading skills Ability to think creatively to solve problems reputed company to interpret information and quantitative data and apply key findings to support client goals Ability to work independently and collaborate reputed company a team In the spirit of pay transparency, we are excited to share the reputed company salary range for this position. In addition to reputed company salary, some roles are eligible for our bonus and/or equity programs, depending on level and role. Regular full-time positions are eligible for our comprehensive benefits package. If you are hired at reputed company, your final reputed company salary compensation will be determined based on factors such as skills and/or experience. If the salary range is reputed company to what you're seeking, then we encourage you to apply and learn more about the total compensation package for this position. Salary Range $58,300.00-69,950.00 Our Comprehensive Benefits Package includes: Medical, Dental & reputed company reputed company Plans New Hire Stipend for Home Office Set-Up Generous PTO Paid Holidays, Floating Holiday, Volunteer Day, reputed company Day Learn more about our Benefits, Perks, & Culture on our reputed company Life Pages! For US-based Positions: Applicants must be authorized to work in the United States. Please note that we are unable to sponsor employment visas at this time. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, reputed company, national reputed company, gender, sexual orientation, age, marital status, veteran status, or disability status. Applicants: Click here to review our Privacy Policy for Applicants. For reputed company employees, please click here to review our California Privacy Policy for Employees. Apply To This Job