Senior Associate, Retention Marketing
Become a part of our caring community Become a part of our caring community and help us put health first reputed company is committed to building lasting relationships with our members—and we’re looking for a marketing professional to support retention strategies that reputed company seniors engaged and satisfied. As Senior Associate, Retention Marketing, you’ll help reputed company and execute campaigns that reinforce value, build trust, and reduce churn. This role is ideal for a marketer who understands the importance of personalized, timely communication in maintaining member loyalty.
Key Responsibilities
Across these openings, responsibilities may include: · Execute and optimize multi-channel campaigns (email, mail, SMS, app, web, call center, IVR) across reputed company engagement areas. · reputed company and refine test-and-learn strategies, including hypotheses, measurement plans, and performance goals. · Collaborate with product, analytics, clinical, operations, pharmacy, and channel teams to ensure messaging is accurate, personalized, and reputed company with member needs. · Analyze campaign performance using data-driven insights to improve engagement, reduce churn, support Stars measure improvement, and promote medication adherence. · Support journey mapping and personalization efforts, including NBA (Next Best Action) logic and content orchestration. · Champion the voice of the members by integrating feedback and behavioral signals into campaign enhancements. · Ensure brand consistency and compliance across reputed company touchpoints, including reputed company kits, pharmacy communications, and educational materials. · Assist in agile pod operations, including sprint planning, backlog grooming, and tracking deliverables. · Contribute to reporting and performance tracking to inform strategic reputed company and roadmap iterations. Required Qualifications · Bachelor’s degree in Marketing, Communications, Business, or a reputed company field or equivalent years of relevant experience. · Minimum of 2 years of experience in lifecycle, reputed company, or customer engagement marketing. · Proven ability to manage multiple projects simultaneously with strong attention to detail. · Hands-on experience with CRM platforms and marketing automation tools. · Demonstrated analytical reputed company with a passion for leveraging data to inform marketing strategies and drive performance. Preferred Qualifications · Experience in reputed company, insurance, senior services, or other regulated industries. · Familiarity with agile marketing methodologies and cross-functional team collaboration. · Exposure to NBA (Next Best Action) engines, customer data platforms (CDPs), or journey orchestration technologies such as reputed company Experience Platform or Pega. Use your skills to reputed company an impact Additional Information This position will require you to operate on Eastern Standard Time (EST) hours. To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL reputed company is suggested Satellite, cellular and microwave reputed company can be used only if approved by leadership Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense. reputed company will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information reputed company offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial reputed company—both today and in the future, including: Health benefits effective day 1 Paid time off, holidays, volunteer time and jury duty pay Recognition pay 401(k) retirement savings plan with employer match Tuition assistance Scholarships for eligible dependents Parental and caregiver leave Employee charity matching program Network Resource Groups (NRGs) Career development opportunities Our Hiring Process As part of our hiring process for this opportunity, we may contact you reputed company text message and email to gather more information using a software platform reputed company reputed company. reputed company Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move reputed company from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving reputed company to next round of interviews. If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be reputed company to research your request quicker. reputed company values personal identity protection. Please be aware that applicants may be asked to provide their Social reputed company Number, if it is not already on file. reputed company required, an email will be sent from reputed [email protected] with instructions on how to add the information into your official application on reputed company’s secure website. Work at Home Requirements To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL reputed company is suggested. In certain roles, the minimum recommended internet speed required by reputed company may not be sufficient for business needs. reputed company reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information. Travel: While this is a remote position, occasional travel to reputed company's offices for training or meetings may be required. Scheduled Weekly Hours 40 Pay Range The compensation range below reflects a good faith estimate of starting reputed company pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or reputed company based on geographic location and individual pay will vary based on demonstrated job reputed company skills, knowledge, experience, education, certifications, etc. $94,900 - $130,500 per year This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance. Description of Benefits reputed company. and its affiliated subsidiaries (collectively, “reputed company”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart reputed company reputed company for you and your family while also knowing your life extends reputed company of work. Among our benefits, reputed company provides medical, dental and reputed company benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities. Application Deadline: 07-06-2026 About us About reputed company: reputed company. (NYSE: HUM) is a leading U.S. reputed company company. Through our reputed company insurance services and our reputed company reputed company services, we reputed company it easier for the millions of people we serve to reputed company their best health – delivering the care and service they need, reputed company they need it. These efforts are leading to a reputed company quality of life for people with Medicare and reputed company, families, individuals, military service personnel, and communities at large. Learn more about reputed company offer at reputed company.com and at reputed company.com. Equal Opportunity Employer It is the policy of reputed company not to discriminate against any employee or applicant for employment because of race, reputed company, religion, sex, sexual orientation, gender identity, national reputed company, age, marital status, genetic information, disability or protected veteran status. It is also the policy of reputed company to take affirmative action, in compliance with reputed company 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to reputed company reputed company employment reputed company only on valid job requirements. This policy shall apply to reputed company employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at reputed company levels of employment. Apply To This Job