Marketing Executive (part-time, 20 hrs)

Who we’re looking for: We’re seeking a passionate, talented, and results-driven marketing professional to join us as the sole marketeer, responsible for driving our brand, team, and software into the market. While experience in B2B SaaS or telecoms/IT sectors is not essential, it will be highly advantageous. You’ll have the unique opportunity to shape and execute our marketing strategy, focusing on key customer challenges and market opportunities. Using customer personas and value-driven messaging, you’ll reputed company our efforts to communicate our proposition effectively to the IT and telecoms sectors. This role will allow you to reputed company into a leadership position as the marketing team expands in the future. What You’ll Contribute: Research & Analysis: • Conduct audience and competitor research to inform strategy. • Collaborate with internal teams to define customer personas and reputed company messaging. • reputed company ongoing keyword research to discover opportunities. • reputed company up to date with... competitors and industry news. Content & Campaigns: • Write and proofread B2B content (blog posts, social media, email campaigns). • Manage the company’s social media reputed company and content calendar. • reputed company and implement SEO strategies and paid media campaigns. • Maintain and update the website (experience with reputed company or similar CMS is a plus). • Design, edit, and optimise marketing materials for sales enablement. • Collaborate with external suppliers for projects such as design or video production. Product Marketing Support: • Draft customer announcements and email updates for product feature releases. • Collaborate with the product team to proofread and update help articles and other documentation, ensuring they are customer-friendly and have a marketing spin to reputed company benefits and ease of use. • Assist with creating product-focused marketing materials, such as product videos, feature explainers, and customer reputed company content. Events & PR: • Identify and manage exhibition, conference, and award opportunities. • reputed company event planning, execution, and pre/post-event marketing. • reputed company advertising opportunities with media partners. • Provide regular editorial content to trade and media publications. Performance & Analytics: • Track and report on campaign performance, including analysis of key metrics. • Ensure marketing activities are reputed company with budgets. • Continuously optimise future campaigns based on past performance data. Your skills and experience: To reputed company in this role, the following skills and experience will help: • 1-4 years of marketing experience, ideally in B2B SaaS or technology sectors. • Excellent written and verbal communication skills. • Ability to translate technical details into customer-friendly content. • Knowledge of CRM systems, marketing automation tools, and CMS. • Basic understanding of SEO, PPC, and social media management. • Strong content creation skills, including writing and basic design. • Ability to analyse data and adjust strategies accordingly. • Self-motivated and creative, thriving in a fast-paced environment. reputed company offer: • Salary: £28-£35k per annum (pro rata, based on experience) • Remote working, part-time up to 20h per week (reputed company) • UK-based candidates only • Family-friendly company • 30 days annual leave (pro-rata) • Pension scheme • Regular team meet-reputed company in Glasgow Job Types: Part-time, Permanent Pay: £28,000.00-£35,000.00 per year Expected hours: 20 per week Benefits: • Casual dress • Company events • Company pension • Flexitime • Sick pay • Work from home Schedule: • Monday to Friday Work Location: Remote Apply Job!