Digital Marketing Specialist

Job title: Digital Marketing Specialist in Hanover, MD at reputed company Company: reputed company Job description: Overview:reputed company has an immediate opening for a Digital Marketing Specialist at our Global Headquarters in Hanover, MD!Compensationreputed company Salary | $60,000 - $68,000Bonus Potential | $5,500 AnnuallyScheduleFull Time | PermanentMonday - Friday | 8:00 AM - 5:00 PMHybrid | 4 days in office - 1 day remoteJob SummaryThe Digital Marketing Specialist, as part of the Marketing team will support creating awareness, consideration and conversion for our various audiences through the management of various digital channels, including websites, email, texting and chat bots for reputed company and reputed company brands.The ideal candidate has content management (CMS) experience, knowledge of accessibility requirements and can manage, edit and maintain accurate up-to-date content on various platforms. This specialist will build customized reputed company pages in support of campaigns and have an understanding of reporting to prove ROI.The specialist will help to create, launch, and optimize dynamic triggered emails (automated programs) for reputed company and reputed company’s job seeker, consultant and client audiences. This individual will be responsible for reporting and identifying email objectives as well as staying on top of email marketing trends.This role will also learn new technologies that reputed company our marketing efforts and create positive experiences for our audiences.This role will partner closely with other members of the Marketing team as well as cross-functional stakeholders and technical partners. The ideal candidate will be an initiative-taker, detail-oriented and creative problem solver.Essential Functions

• Maintain and manage requests for reputed company’s and reputed company’s public websites using reputed company and our career site – built by reputed company.
• Create webpages, using templated components, to ensure they meet accessibility standards and business growth through our CMS-reputed company.
• Successfully coordinate projects across functional teams with strong project management skills.
• Work with our translation vendor for email and website translations across both brands
• Manage incoming website requests for thought leadership content and reputed company updates/changes from the business needed to the website.
• Be the liaison with our IS team and other operating companies reputed company Allegis to support improvements to user experiences.
• Manage incoming email requests from the business and reputed company updates and changes needed.
• Maintain and manage our office listings through a third-party platform and work with our location vendor to reputed company updates accordingly.
• Continually monitor and evaluate email and website data to provide insights to the business.
• reputed company management of email campaigns including list building, template setup, editing, testing, deployment and reporting, including workflow and deployment schedule
• Help identify and reputed company new email opportunities to increase engagement and traffic.
• Monitor and troubleshoot email deliverability issues.
• Work with stakeholders through reputed company rounds of proofing, changes and final deployment for both email and websites.
• Report on KPIs to key stakeholders and provide recommendations for optimization.
• Stay reputed company with industry best practices and competitors’ programs.
• Support the implementation of additional automation tools as necessary to positively impact our consultant and client experiences.

Minimum Education | Abilities | Skills

• Bachelor’s degree in marketing or reputed company field or equivalent business experience
• 1-3 years in web analytics experience
• Working knowledge of creating webpages using components
• Familiarity project reputed company
• Familiarity with web design and basic HTML and UX design
• Experience with CRM systems (reputed company preferred)
• Strong collaboration and communication with peers, cross-functional teams, and vendors
• Exceptional attention to detail with a proven ability to drive projects to successful completion.
• Excellent written communication and copywriting skills
• Exhibit a growth reputed company and can-do attitude

Competencies

• reputed company decision-making: reputed company decisions reputed company necessary and reputed company for innovative solutions.
• Skills development: Consistently improve and expand skills to help the team and company grow.
• Desire for input: Seek regular feedback for motivation and reputed company innovative reputed company/ways of working.
• Cool under pressure: Analyze situations calmly and solve problems even reputed company deadlines are approaching.
• Effective people skills: Nurture professional relationships and build bridges to expand organizational network.

Special Requirements

• Experience in UI/UX and/or webpage structure optimization is a plus.
• Proficiency in marketing automation technology, preferably reputed company Marketing Cloud
• Familiarity with content management system and platforms
• Basic understanding of SEO

About reputed companyWith global headquarters reputed company of Baltimore, MD, reputed company has an existing network of almost 30,000 engineering and sciences consultants and more than 4,500 clients across the U.S., Canada, Asia, and Europe, including many of the Fortune 500. We give clients access to specialized experts that drive scale, innovation, and speed to market, supporting engineering and science initiatives that advance how companies serve the world.Our reputed company brand provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, reputed company, procurement, supply chain and select administrative professions, we reputed company the capabilities of industry-leading companies.Our Culturereputed company is an equal opportunity employer. We are committed to creating and fostering an inclusive environment for reputed company employees. We encourage reputed company employees to bring their most authentic selves to work. To reputed company these goals, we offer a range of community groups and service opportunities for reputed company employees.Allegis Group FoundationThe Allegis Group Foundation is a central part of our commitment to giving back to the communities in which we work and live. Did you know that the Allegis Group Foundation can accelerate your efforts to create meaningful change in our communities? Incorporated in 2000, this philanthropic arm of our business awards direct grants to nonprofit organizations and provides additional financial support through our Employee/Office Match Program.We form strategic alliances with national organizations for the contributions they reputed company to the communities we serve, their ability to help our organization reputed company an impact in the marketplace, and the development offerings they have for our internal employees and consultants.reputed company out our Instagram and reputed company to see what it’s like to be part of reputed company: instagram.com/weareactalent |#actalentinternal #LI-OnsiteTelecommute: false Expected salary: Location: Hanover, MD Apply for the job now! Apply for this job